Guides
What domain names sell for, how much to trust an appraisal, and how to price your own. Every number comes from reported sales.
How much is my domain worth?
Probably less than you hope, and more than the free tools say about a few lucky names. Here is how to find a defensible number.
Are AI domain appraisals accurate?
We tested an AI appraisal and a statistical model on 300 sales neither had seen. The ranking was weak and the misses were all on the names that mattered.
How accurate is GoDaddy's domain appraisal?
Nobody has published a test, and we haven't run one either. Here is what the tool says it does, where estimates like it go wrong, and a ten-minute check.
Domain name prices by length: what .coms sold for
Three-letter .coms sell for a median of nearly $40,000. Four letters, $3,000. After eight, the price barely moves. The full curve.
What makes a domain name valuable?
Scarcity, mostly. One real word, very short names and four-digit numbers carry the price. A hyphen costs you. The one factor no tool can see is the buyer.
How to price a domain name for sale
Find comps, turn them into a range, pick a private floor and a public ask. Most sellers price too high. Here is the order that works.